BU Library and Learning Space

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Consumer behavior : global shifts and local effects / Rajagopal. by Series: Global economic studies series
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York, N.Y. : Nova Science Publishers, c2010
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF 5415.32 R342C.

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Social psychology of consumer behavior / edited by Michaela Wanke. by Series: Frontiers of social psychology / series editors Arie W. Kruglanski, Joseph P. Forgas
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York, N.Y. : Psychology Press, c2009
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF 5415.32 S624. Not available: Checked out (2).

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Tourism behaviour [electronic resource] : travellers' decisions and actions / Roger St. George March and Arch G. Woodside. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Wallingford, UK ; Cambridge, MA : CABI Pub., ©2005
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Availability: No items available.

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Decoding the new consumer mind : how and why we shop and buy / Kit Yarrow ; foreword by Paco Underhill. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: San Francisco, Calif. : Jossey-Bass, c2014
Availability: Items available for loan: BU Library and Learning Space (2)Call number: HF5415.324 Y377D, ...

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Consumer behavior and culture : consequences for global marketing and advertising / Marieke de Mooij by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Los Angeles, Calif. : SAGE, c2011
Availability: Items available for loan: BU Library and Learning Space (2)Call number: HF5415.32 M664C 2011, ...

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Consumer behavior : in fashion / Michael R. Solomon, Nancy J. Rabolt by
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2004
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HD9940 .A2 S646C.

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Building brands & believers : how to connect with consumers using archetypes / Kent Wertime by
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: Singapore : Wiley, c2002
Other title:
  • Building brands and believers : how to connect with consumers using archetypes
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.3 W477B.

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Brandwashed : tricks companies use to manipulate our minds and persuade us to buy / Martin Lindstrom by
Material type: Text Text; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : Koganpage, 2012
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.32 L562B.

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Consumer psychology of tourism, hospitality and leisure by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Wallingford : CABI, 2000
Availability: Items available for loan: BU Library and Learning Space (1)Call number: G155 .A1 C667.

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Nudge : the final edition / Richard H. Thaler and Cass R. Sunstein. by
Edition: Updated edition.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publisher: [London] : Penguin Books, 2021
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HB74 .P8 T424N 2021.

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Nudge : improving decisions about health, wealth, and happiness / Richard H. Thaler, Cass R. Sunstein. by
Edition: Rev. and expanded ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: New York, N.Y. : Penguin Books, c2009
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HB74.P8 T424N 2009.

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Go logo! a handbook to the art of global branding : 12 keys to creating successful global brands / Mac Cato. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Beverly, Mass. : Rockport, 2010
Availability: Items available for loan: BU Library and Learning Space (1)Call number: HF5415.1255 C376G 2010.

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