Developing brands with qualitative market research / Jon Chandler and Mike Owen

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Material type: Text

TextSeries: Qualitative market research : principle and practice ; 5Publication details: London : Sage, 2002Description: 140 p. : illISBN:

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Item type	Home library	Collection	Shelving location	Call number	Status	Barcode
Books	BU Library and Learning Space	Books	Closed Shelves (Contact Library Staff)	HF5415.2 C426D (Browse shelf(Opens below))	Available	200410200016

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Includes bibliographical references and index

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