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The brand gym : a practical workout to gain and retain brand leadership / David Taylor and David Nichols.

By: Contributor(s): Material type: TextTextPublication details: Chichester, West Sussex : Wiley, 2010.Edition: 2nd edDescription: xiv, 239 p. : illISBN:
  • 9780470686195
Subject(s): LOC classification:
  • HD69.B7 T394B 2010
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Item type Home library Collection Shelving location Call number Status Barcode
Books Books BU Library and Learning Space Books Book Shelves HD69.B7 T394B 2010 (Browse shelf(Opens below)) Available 201105070002
Total holds: 0

Includes bibliographical references and index.

Spine title: The brandgym.

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